IU has relaunched Festival Annual for 2010 with a new home on MySpace and a promotional deal with Absolute Radio who will be featuring Festival Annual galleries on their site across the summer. This year Festival Annual will be distributing more digital content across Facebook, Twitter and MySpace, with eChapters previewing more content from the book in an iPad friendly format.
MySpace has worked with Festival Annual to relaunch our page, with added features including festival playlists, a regular competition module, and a Twitter feed. MySpace will be supporting Festival Annual with regular homepage and run of site media across the summer.
Festival Annual is the user-generated book project launched by IU last year. Across the summer, festival goers share their photos and stories with the best content published in a book just after the festival season ends.
